Popular Information

Popular Information

Trump's play for the black vote

Judd Legum
Feb 06, 2020
∙ Paid

Over the last few days, Trump has made it clear that courting the black vote will be a central component of his 2020 reelection campaign. It's an audacious strategy. In 2016, Trump won just 6% of black voters. 

The initiative came into focus on Super Bowl Sunday when the Trump campaign spent more than $5 million to air an ad featuring Alice Johnson, a bl…

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