Trump's pink and purple pitch for women

There is a big obstacle between Trump and winning reelection in 2020: women. Trump eked out a victory in 2016, despite losing the popular vote by 3 million votes, with support from just 41% of women. Things have not improved. A POLITICO poll conducted earlier this month found just 37% of women approve — and 59% disapprove — of Trump's performance as president.

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